• Best Practices in Technology Marketing
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Technology Purchase Process
CMP's purchase process studies take an in-depth look at how companies' IT organizations are architected, where the influence and authority resides, and identifies other dynamics that are integral to the buying process.
Define What's Valued Online: Exploring Technology Content and its Influence on IT Buying

Today millions of B2B technology buyers gather real-time, relevant data from multiple online sources as they seek to make more informed and complex purchasing decisions. A comprehensive survey now underscores the habits, wants, and needs of these IT researchers while accenting the considerable benefits and advantages of online content syndication and publication. Download this document…
More Technology Purchase Process Documents
Posted on September 15, 2005 | Permalink | Digg | del.icio.us
Tags: Technology Purchase Process , White Paper