Best Practices in Technology Marketing
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  Message Systems expands customer support
  What should I consider when conducting user experience tests on e-mails?
  Secrets and lies about international e-mail marketing
  Yahoo partners with McAfee for search security
  Coremetrics releases latest version of analytics product
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Best Practices in Technology Marketing
Get the latest research, best practices, and editorial points of view about the best ways to reach and influence IT professionals.
Engage Your Partners in the Total Business Opportunity

Today a successful partner program takes more than superior products and a “partner friendly program”. Learn how to position your program more attractively to existing and potential partners by focusing on program elements like: service opportunities, performance accelerators, and marketing funds. Download this document…

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